Top 5 Franchisor Internet Marketing Mistakes
1 Comment Published by Sean January 22nd, 2007 in Advertising: Internet, Featured PostsInternet marketing plays a critical role in effective franchise marketing and franchisee recruitment. As critical as it is, franchisors have traditionally been slow to adopt new technologies. That’s created opportunities for franchise companies who can adopt New Media strategies for spreading awareness of their franchise program, generating inquiries, and turning those inquiries into leads and, eventually, sales.
To help franchisors identify areas where they can boost their effectiveness on the Internet, Franchisor Marketing asked Justin Queen, founder of BluZeus Technologies, for the Top 5 Mistakes Franchisors Make with Internet Marketing… And what they can do about it.
This week Franchise Marketing will start counting down Justin’s Top 5 franchise marketing mistakes… on mistake at a time.
About BluZeus: Blu Zeus provides interactive marketing strategy, design, and development. Our services help clients build revenues through digital media. While other marketing companies claim to offer similar services, Blu Zeus is the expert on building businesses online. Learn more at the BluZeus website.
This is very interesting article Franchisor Internet Marketing. Internet marketing plays a critical role in effective franchise marketing and franchisee recruitment. As critical as it is, franchisors have traditionally been slow to adopt new technologies.