Archive for the 'Franchise Publicity' Category
McDonald’s A-Maizing Corn Maze Promo
0 Comments Published by Sean July 27th, 2008 in FRANCHISE MARKETING, Franchise Publicity
In a recent post on BrandCurve, Susan Gunelius wrote:
How to you convince people from middle-America to visit their local McDonald’s for a latte? Build a giant cornfield maze in Nebraska!
This campaign is meant to create a buzz about McDonald’s new McCafe brand (the copy says, “Taste what the buzz is about”). According to […]
Nothing Attracts Attention Like a Good Hummer
0 Comments Published by Sean July 25th, 2008 in FRANCHISE MARKETING, Franchise Publicity, Who's Selling? Who's Buying?
Providing franchisees with a great Hummer might not be the secret to franchise sales success, but it can’t be hurt.
According to a story on FranBest, Adam & Eve franchise stores (part of the retail division of adult industry giant Adam & Eve) has doubled its number of franchise stores in the past two years. Adam […]
7-ll Free Slurpee Day Promotion
0 Comments Published by Sean July 11th, 2008 in Featured Posts, Franchise Publicity, NEWSSource: The Franchise King
On 7-11 you can have a Slurpee on 7-Eleven. So, on July 11th, go into your nearby 7-Eleven, and slurp up a Free Slurpy*.
Where is the nearest 7-Eleven located, you may ask?
Look Here!
{I am accepting Slurpee deliveries between the hours of 7 and 11 only, at my office.}
*Are you a lifetime […]
Little Caesars Gets Big Recognition for Vet’s Franchise Program
0 Comments Published by Sean September 16th, 2007 in Franchise PublicityLittle Caesars founder Michael Ilitch, a former Marine, is being honored by R. James Nicholson, Secretary of Veterans Affairs, for his service to Veterans. The Little Caesars Veterans Program provides honorably discharged, service-disabled Veterans who qualify as Little Caesars franchisees a benefit of up to $68,000. Honorably discharged, non service-disabled Veterans who qualify as Little Caesars franchisees are […]
Market Your New Franchise at TopNewFranchises.Com
3 Comments Published by Sean August 13th, 2007 in Featured Posts, Franchise PublicityGot a new franchise opportunity? A great story to tell? A limited marketing budget (who doesn’t) See how five brand new franchisors are spreading the word via online interviews. TopNewFranchises.Com has introduced the Top New Franchises Interview Series. Meet the featured five.The Top New Franchises Interview series is designed […]
How to Get Franchise Press in a Targeted Market
0 Comments Published by Sean July 15th, 2007 in Franchise Publicity(FranchisorMarketing.com) Sometimes we can overthink our franchise marketing and franchise public relations tactics. Say Muncie, Indiana would be a great market for a new franchise unit, but you know that the franchise marketing options in Muncie are limited and expensive, especially since you have no presence there. Wouldn’t it be great if a business writer would do your […]
Nominate a Top New Franchise at TopNewFranchises.Com
3 Comments Published by Sean April 6th, 2007 in Featured Posts, Franchise Publicity, NEWSDo you know of a franchise opportunity* worthy of being recognized as one of the Top New Franchises?
TopNewFranchises.Com wants your nominations.
To vote for your favorite new franchise opportunity, CLICK HERE.
It doesn’t matter if you’re a franchisee, employee, customer, vendor, or casual observer, your opinion counts. Just post the franchise name and why you think […]
Jackson Hewitt Tries To Contain Damage to Franchise Chain Image
0 Comments Published by Sean April 4th, 2007 in Franchise Publicity, Franchisee Relations, NEWSThe Franchise Pick blog post Jackson Hewitt Franchise Mess hurts all Franchisees details the PR nightmare that a single franchisee can cause a chain. (In the even that you’ve been visiting your Amish cousins for the past few days: Tuesday, the U.S. Justice Department announced that it sued five Jackson Hewitt Tax Service Inc. franchise […]
Pizza Hut Puts Hidden Codes on Super Sunday Ads
1 Comment Published by Sean February 2nd, 2007 in Franchise Publicity, NEWSSOURCE: Promo Magazine
Just in time for the Big Game, Pizza Hut is relaunching its Cheesy Bites Pizza with a text messaging promotion offering a chance to win a new car, among other prizes.
On Super Bowl Sunday, Pizza Hut will air two new TV spots that highlight the return of its Cheesy Bites Pizza. In one […]
Rhonda Sanderson on Handling Negative Blog Postings
4 Comments Published by Sean January 31st, 2007 in Advertising: Internet, Franchise Publicity, Legal Issues, Off-The-MarkAfter criticism of Cuppy’s Coffee & More levelled by irate, blog-wielding Java Jo’z licensees (who claimed the new corporation and name was a ploy to escape prior obligations) blew up into a PR nightmare, the Cuppy’s folks called in Rhonda Sanderson and Sanderson & Associates. Tacked on to the first Sanderson release were some good tips […]






